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Clive Roberts
Clive Roberts main role within the FSB was the development and technical design of the online membership system and online directory serving over 200,000 members. Clive Roberts was responsible for capturing the requirements of the FSB and the wider membership. Clive Roberts was the lead developer for this project that delivered a solution using IBM Redback with a browser based front end. The membership system not only managed the FSB member details but was the basis of the online directory for determining content access which Clive Roberts had developed using.net 2003 and again later using .net 2005. This online directory allowed the federation members to collaborate, network, and share best practice. During these 3 years Clive Roberts was also responsible for the mentoring, support and coordination of a team consisting of 33 web page designers who generated the content for the FSB websites. One of Clive Roberts`s other successes was to designed and built a web application in (Flash 8) to deliver media (movies, audio and pictures) and content from events and conferences.

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Not too long ago while looking for businesses that do web design I stumbled upon website. It looked great. It had cool pictures arranged in a grid. But I couldn`t figure out what to do next. So I moused over one off the pictures. Nothing happened. I moused over another picture. This time some words came up.

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I felt like I was playing Myst. I can`t stand Myst. I felt frustrated. All I wanted to know was how much they charged for designing a web page.

Why do people build websites like that? It`s because they don`t understand how the web works. The brutal truth is people don`t care how great your website looks. What they care about is what your website can do for them.

People generally use the web to find information, be entertained, find a solution to a problem, or buy something. Anything that hinders them just causes frustration. People aren`t interested in flashy websites. They`re interested in websites that can give them what they want.

The key is to be